Web Survey Bibliography
Title Effectiveness of Messaging to Encourage Response to the ACS
Author Fulton, J.; Hunter Childs, J. E.; Morales, G.
Year 2016
Access date 03.06.2016
Abstract
The American Community Survey (ACS) is an ongoing, mandatory survey conducted by the U.S. Census Bureau that collects essential information about states, local areas, and communities on an annual basis. Data collected in the ACS help to determine how more than $400 billion in federal and state funds are allocated across the nation each year. The ACS samples approximately 295,000 households each month, and responses are collected primarily through self-administered web or mail survey, with non-response follow-up efforts conducted by telephone and in-person interview. However, with declining rates of self-response to this survey (Walker, 2015), there has been an increase in the use of costly follow-up efforts to obtain responses. In an attempt to learn more about how to reverse this trend, we conducted research to identify messages that effectively educate Americans on the importance and legitimacy of the ACS, and encourage self-response to the survey. The U.S. Census Bureau contracted the Gallup Organization to collect survey responses on a nightly basis to assess respondents’ stated willingness to participate in the ACS after being presented with a series of messages intended to convey the relevance of the survey and motivate self-response. The Gallup nightly survey also captured information on respondents’ attitudes toward trust, privacy, and confidentiality as they relate to federal statistics, as well as standard demographic information. This research will investigate the relationship between respondents’ stated willingness to participate in the ACS given the different motivational messages presented, their attitudes to ward trust, privacy, and confidentiality, and demographic information. This will help identify which motivational messages resonate most with respondents to encourage participation, and if the preferred motivational message differs by demographic group or attitudes toward privacy, confidentiality, and trust.
Access/Direct link Conference Homepage (abstract)
Year of publication2016
Bibliographic typeConferences, workshops, tutorials, presentations
Web survey bibliography (4086)
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- Response Order Effects on a Web Survey of Nurse Pra ctitioners ; 2016; Quintana, G.; Riley, L. E.
- Using Paradata to Identify Questions with High Resp ondent Burden for Improvement in Future Surveys ; 2016; Powell, R.Richards, A.Yu, S.Brackbill, R.
- Investigating Cognitive Effort of Response Formats in Web Surveys using Paradata ; 2016; Hoehne, J. K.; Schlosser, S.; Krebs, D.
- Assessing the Effects and Effectiveness of Attention-check Questions in Web Surveys: Evidence From a...; 2016; Vannette, D.
- Conducting Survey Experiments Using an Online Labor Market ; 2016; Fowler, S.; Willis, G. B.; Moser, R. P.; Townsend, R. L. M.; Maitland, A.; Sun, H.; Ferrer, R.; Berrigan...
- Mode Effect on Racial Sensitive Questions between W eb and Computer-assisted Self-interview ; 2016; Liu, M.; Wang, Y.; Lepkowski, J. M.
- A Test of Web/PAPI Protocols and Incentives for the Residential Energy Consumption Survey ; 2016; Biemer, P. P.; Murphy, J.; Zimmer, S.; Berry, J.; Lewis, K.; Shaofen, D.
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- Mobile Device Use in Web Surveys Among College Students: Predictors and Consequences for Data Quality...; 2016; Beach, S.; Musa, D.; Strotmeyer, S.; Schlarb, J.
- Mode Effects on Subjective Well-being Research: Do they Affect Regression Coefficients? ; 2016; Sanchez Tome, R.; Roberts, C.; Staehli, M. E.; Joye, D.
- Effects of an Initial Offering of Multiple Survey Response Options on Response Rates; 2016; Steele, E. A.; Marlar, J.; Allen, L.; Kanitkar, K. N.
- How to Invite? Methods for Increasing Internet Surv ey Response Rate ; 2016; Huang, A. R.; Noel, H.; Hargraves, L.
- The Mobile Web Only Population: Socio-demographic Characteristics and Potential Bias ; 2016; Fuchs, M.; Metzler, A.
- Unintentional Mobile Respondents in Official Statis tics and Their Effect on Data Quality ; 2016; Bakker, J.
- Evaluating a Modular Design Approach to Collecting Survey Data Using Text Messages ; 2016; West, B. T.; Ghimire, D.; Axinn, W.
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- Mode and Eligibility Rates in a Dual-mode Web and Mail Survey ; 2016; Ventura, I.; Bilgen, I.; Stern, M. J.
- The Impact of Response Scale Direction on Survey Responses in a Mixed-mode Survey ; 2016; Hu, M.; Yan, T.; Keusch, F.
- Examining Trends in the Presence of Survey Mode Effects ; 2016; Hisako Kitada, H.; Lesser, V. M.
- Best Practice Instrument & Communications Evaluation: An Examination of the NSCH Redesign ; 2016; Higgins, W. B.; Welch, R.; Tortora, R. D.; Vladutiu, C. J.
- The Effect of Respondent Commitment and Tailored Fe edback on Response Quality in an Online Survey ; 2016; Cibelli Hibben, K.; Conrad, F. G.
- Effectiveness of Messaging to Encourage Response to the ACS ; 2016; Fulton, J.; Hunter Childs, J. E.; Morales, G.
- Reaching the Mobile Generation: Reducing Web Survey Non-response through SMS Reminders ; 2016; Kanitkar, K. N.; Marlar, J.
- The Effect of Using Text Messages for Survey Invitations and Reminders ; 2016; McGeeney, K.; Yan, H. Y.
- "Don't be Afraid ... We're Researchers!": The Impact of Informal Contact Language...; 2016; Foster, K. N.; Hagemeier, N. E.; Alamain, A. A.; Pack, R.; Sevak, R. J.
- Does Embedding a Survey Question in the Survey Invi tation E-mail Affect Response Rates? Evidence from...; 2016; Vannette, D.
- Mode Effects in Electoral Polls: A Comparative Perspective ; 2016; Durand, C.
- Safety First: Ensuring the Anonymity and Privacy of Iranian Panellists’ While Creating Iran...; 2016; Farmanesh, A.; Mohseni, E.
- Novel Methodology for Reaching a Statewide Represen tative Sample of Youth Ages 12-18 ; 2016; Freedner-Maguire, N.; ZuWallack, R. S.
- Communication Channels that Predict and Mediate Self-response ; 2016; Walejko, G. K.
- Encouraging Online Response among Hard-to-Survey Po pulations: Digital Advertising and Influencer Calls...; 2016; Bates, N.; Virgile, M.
- ...; 2016; Mccaffrey, K. M.; Otmany, J.; Hagedorn, S.
- Simulating a Census Environment to Test Online Self -response ; 2016; Vines, M.
- Using a Response Propensity Model to Allocate Non-c ontingent Incentives in a Web Panel ; 2016; Masterton, M.
- Promoting Participation in Web Surveys; 2016; Hupp, A.; Chan, W.
- Does Asking for Linkage Consent in the Beginning of the Questionnaire Affect Respondents' Answers...; 2016; Haas, G. C.; Eckman, S.
- Implications of Response Device Type for Sensitive Web Surveys: Examining Data Quality and Respondent...; 2016; C.; Richards, A.; C.; Peterson, K.; Smith, A. C.
- Influence of Multiple Factors on Response Rate; 2016; Chaney,B.H.; Chaney, B. H.; Kindlon, A.
- What’s Your Number? Evaluating the Success of Telep hone Number Acquisition Via Record Match,...; 2016; Linville, J. C.; Carley- R.; Carley- R.; Grant, D. B.; Carley- R.; Jans, M.; Carley- R.; Park, R.; Becker...
- Tracking the Representativeness of an Online Panel Over Time ; 2016; Klausch, L. T.; Scherpenzeel, A.
- Can Using a Mixed Mode Approach Improve the Representativeness and Data Quality in Panel Surveys?; 2016; Stern, M. J.
- Surveying American Indian and Alaska Native Parents : Identifying Characteristics of Survey Mode Preference...; 2016; Feeney, K.; Masters, F.
- The Impact of Scale Direction, Alignment and Length on Responses to Rating Scale Questions in a Web...; 2016; Keusch, F.; Liu, M.; Yan, T.
- Pre-election Surveys Using a Multi-modal Interviewing Strategy ; 2016; Redman, J.; Thompson, Sc.; Yost, B.
- Methods for Detecting Telescoping Error in a Cross- sectional Web Design Survey ; 2016; Shook-Sa, B. E.; Berzofsky, M.; Peterson, K.; Lindquist, C.; Krebs, C.
- Introduction Breakoffs, Questionnaire Breakoffs and Web Questionnaire Length: A Metastudy ; 2016; Cehovin, G.; Vehovar, V.